Social media and security
With the rise of social media use, businesses have to consider strategies for protecting their intellectual property and sensitive data. Sophos, a security firm, discovered that 60% of the 500 businesses polled believe Facebook to present the largest threat to company security. That does not go to say that Facebook has had more security woes than Twitter, MySpace, or LinkedIn. But the perception stands that Facebook is the octopus that reaches into more homes and businesses than any other social media platform currently on the internet.
Businesses will not likely block employee access to social media sites, primarily because these sites are increasingly used for marketing and sales tactics. Since social media lends itself to the casual exchange of information, now is the time for companies to create a chapter in the procedures manual — “Best practices for social media on the job.”
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